Google’s new ‘Interactive Events’ app now available in Play Store (possibly by mistake)

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A new Google app, called ‘Interactive Events’ quietly made its way into the Play Store a few hours ago. It looks like the app offers agenda details, speaker bios and other useful information for managed events.

There’s a good chance this app was published by mistake, because once you download and install it, Interactive Events displays the following message:

“Shhh! This is a CONFIDENTIAL internal dogfood version of the Interactive Events app. Do not show this to non-Googlers and do not discuss this externally.”

Ok, so the app is not usable right now but looking at the provided screenshots is does seem like a handy companion for any events you plan to attend. Interactive Events shows the agenda and details about the speakers in two different panes.

Google Interactive Events Settings

In the Settings menu there’s an option to sync with Google Calendar and it can also serve as a reminder for when selected sessions that are about to start. It’s safe to assume you’ll get access to an event’s information through an event code or a QR code (or both). I can also see the potential for other capabilities, like the possibility to save presentation slideshows, product details and other kinds of information that are usually revealed during such occasions.

If you’re intrigued you can download the app yourself from here, but you’ll probably have to wait a while until it’s actually usable.

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